Logos Institute Press

The Logos Institute for Crisis Management and Executive Leadership stands at the intersection of scholarship and practice, providing rigorous analysis and practical application of key leadership principles. It is in this same spirit that the Institute’s publishing imprint Logos Institute for Crisis Management and Executive Leadership Press was created, to produce written material to help clients and students build their own capacity for leadership and effective communication, in crisis and other high-stakes situations.

Four books have been published under the imprint as of May 2024. The first three books — The Agony of Decision: Mental Readiness and Leadership in a Crisis by Logos President Helio Fred Garcia; Five Frequencies: Leadership Signals that turn Culture into Competitive Advantage by Jeff Grimshaw, Tanya Mann, Lynne Viscio, and Jennifer Landis; and The Power of Genuine Leadership: How Authentic Leaders Earn Trust by Patrick Donahue PhD — are part of the Logos Institute Best Practices Series, which showcases conceptual frameworks that help clarify complex issues, combined with insightful case studies, examples, and actionable tools, tips, and techniques that help leaders make smart choices and build competitive advantage.

Our most recent book — The Trump Contagion: How Incompetence, Dishonesty, and Neglect Led to the Worst-Handled Crisis in American History by Helio Fred Garcia — is the first volume in the Logos Institute Crisis Case Study Series, which reflects on the predictable patterns of crises to help leaders make and execute smart choices when they face crises. Each book will take a deep look at one significant crisis and the lessons that leaders can derive from that crisis.

The Trump Contagion: How Incompetence, Dishonesty, and Neglect Led to the Worst-Handled Crisis in American History (Logos Institute Crisis Case Study Series, Volume 1)

By Helio Fred Garcia

There is a process for managing infectious disease outbreaks, and Ebola showed that the U.S. was pretty good at it. So Logos president Helio Fred Garcia was astonished in the early months of the pandemic that the U.S. was not following the infectious disease management playbook for COVID-19. Rather, it was making all the predictable mistakes that Logos always warn our clients against.

The Trump Contagion is Garcia’s attempt to bear witness to the decision-making

that unnecessarily cost so many lives and disrupted life as we knew it. The book demonstrates the American President’s incompetence, dishonesty, and neglect that made the U.S. COVID-19 response the single worst-handled crisis in American history. This book illustrates the consequences of not taking crisis management seriously, and provides valuable lessons to help leaders avoid similar failures when they manage future crises.

Click here to get your copy today.

The Power of Genuine Leadership: How Authentic Leaders Earn Trust (Logos Institute Best Practices Series, Volume 3)

By Patrick Donahue PhD

What does it mean to be authentic? How can leaders increase others’ trust in their leadership? Based on his doctoral research and decades of coaching corporate leaders, author Patrick Donahue PhD cracks the code on how leaders can build trust through authenticity in The Power of Genuine Leadership: How Authentic Leaders Earn Trust, the third volume in the Logos Institute Best Practices Series.

One of Patrick’s most valuable contributions in this book is the Authenticity Trust Model. The Model shows readers how to enhance one’s leadership capacity by

understanding the relationship among behavioral consistency, authenticity, and trust. “It can take a lifetime to earn a reputation of being a great leader, which is earned through consistent behavior over time,” says the author. “This book makes a complicated concept easier to digest through models, stories, assessments, and applicable tools.” The book is available both in paperback and Kindle editions.

Click here to get your copy today.

Five Frequencies: Leadership Signals that turn Culture into Competitive Advantage (Logos Institute Best Practices Series, Volume 2)

By Jeff Grimshaw, Tanya Mann, Lynne Viscio, and Jennifer Landis

Five Frequencies: Leadership Signals that Turn Culture into Competitive Advantage is about organizational culture, which can be either an asset or a liability. At this very moment, it’s either lifting business performance or “eating strategy for breakfast. How can leaders ensure it’s the former, not the latter? Based on the authors’ 20+ years of research and experience, the answer couldn’t be clearer: Intentionally or unintentionally, leaders create culture through the signals they transmit through five key leadership behaviors. These behaviors are the Five Frequencies.

To make a bad culture good, or a good culture great, leaders have got to deliberately transmit strong and steady signals. This book shows readers how. Fast-paced and loaded with real-life examples, Five Frequencies prescribes more than 20 practical Signal Boosts for turning culture into competitive advantage.

The authors are principals at strategic communication firm MGStrategy, based in Philadelphia where they specialize in internal communication and culture change.

Click here to get your copy today.

The Agony of Decision: Mental Readiness and Leadership in a Crisis (Logos Institute Best Practices Series, Volume 1)

By Helio Fred Garcia

This book is about how leaders and the organizations they lead can maintain reputation, trust, confidence, financial and operational strength, and competitive advantage in a crisis. First, by thinking clearly; second, by making smart choices; and third, by executing those choices effectively. But making smart choices in a crisis can be agonizing.

The difference between leaders who handle crises well and those who handle crises poorly is mental readiness: the ability some leaders exhibit that allows them

to make smart choices quickly in a crisis. And this ability creates real competitive advantage.

In June, 2018, The Agony of Decision was recognized as one of the “51 Best Crisis Management Books of All Time” by Book Authority, the leading resource for nonfiction book recommendations. The book also received a badge of recognition for being one of the “8 Best New Crisis Management Books”. The Agony of Decision has the distinction of being the highest rated book on the list.

Click here to get your copy today.

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